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Monthly Archives: September 2010
Mature Marketing at Financial Services Forum Workshop – Marketing to the Over-50s
Date: Thursday 21st October 2010 Place: MWB Business Exchange Cannon Street, 60 Cannon Street, City, EC4N 6JP Time: 09.00 for 09.30 Start until 12.45 Sponsored by Royal Mail Targeting and marketing to ‘older people’ requires an understanding of the ageing … Continue reading
Older models hit the catwalk for London Fashion Week
In an industry where the likes of Claudia Schiffer are considered over the hill, designer Juan Duyos took a gamble when he sent four women in their sixties down the catwalk. Continue reading
Posted in Articles
Tagged beauty, fashion, glamorous grannies, London Fashion Week, older models
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Soft-top ‘grannies’ hit the highways!
When it comes to driving with the roof down, it’s fifty-something women who are firmly in the driving seat, according to a new study by AA Insurance. Research from AA’s one million car insurance customers reveals that while the number … Continue reading
Posted in Articles
Tagged AA Insurance, baby boomers, grannies, research, silver surfers
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