About us

This morning, another 2160 people awoke to the golden age of wealth – we can help you profit from this market.

Everyday more than 2000 of the population will reach their 50th birthday – making the 50+ market the fastest growing market of our time.

Mature Marketing can help you:
• segment and target effectively the mature consumer sector
• retain these valuable customers and obtain more of them
• by offering practical ways to help your business grow

If you’re looking for help reaching this market we can work with you on developing your strategy, research, tactics and marcomms.

We also run workshops and seminars to tackle everything from communications through to re-engineering your customer services.

Within our Group, we own national award-winning Mature Times newspaper (est. 1991), which campaigns on issues affecting older people. With a readership of over 500k and a website with over 6,000 articles, it is one of the UK’s leading publications for this market.

We talk to older people every day. We know what they want to buy – and how they want to buy it, which gives us unique insights that we can share to help your business grow.