CIM Conference – Women in Marketing 2011

Jane Silk will be speaking at this year’s Women in Marketing conference which focuses on diversity marketing as the way forward in an increasingly global market.

At this event, leading experts will share their experience of engaging effectively with diverse markets and consumer groups; and you’ll discover trends, strategies and tactics to put into practise.

Speakers

  • Kate Robertson, Chair of Euro RSCG UK Group – Marketing to men – Women: the New Men report
  • Zena Martin, Managing Director, Acknowledge Communications – Marketing to BME, the Pink Pound and the disabled.
  • Jane Silk, Marketing Director, Mature Marketing.co.uk – Targeting the older woman.

Guest speaker

This year, Women in Marketing 2011 will be supporting WOMEN for WOMEN in the 100th year of International Women’s Day. Maria Andrews, Marketing Communications Director of WOMEN for WOMEN UK will be presenting at the event.

Time and date: 6:30pm – 9:30pm, Wednesday, 9 March 2011
Venue: 88 The Panoramic, 152 Grosvenor Road, London SW1V 3JL
2 hours CPD

Event schedule
6:30pm Registration, drinks and canapés
7:00pm Welcome from Ade Onilude, Event Organiser and Gail Gallie, Chairperson
7:05pm Kate Robertson, Chair, Euro RSCG UK Group – Marketing to men
7:30pm Zena Martin, Managing Director, Acknowledge Communications – Marketing to BME, the Pink Pound and the disabled
7:55pm Jane Silk, Marketing Director, Mature Marketing.co.uk – Targeting the older woman
8:15pm Maria Andrews, Marketing Communications Director, WOMEN for WOMEN UK
8:25pm Q&A session
8:45pm Networking and canapés
9:30pm Goodnight and goody bag

About the venue
This years’ event will be taking place in Westminster at The Panoramic, a recently redeveloped high rise skyscraper which offers stunning views across the Thames.

As the London residence of Sir Paul Judge, the President of The Chartered Institute of Marketing, this venue and the exciting programme of speakers, makes this conference a must in any marketers’ diary.

For more information or to book your place visit: http://www.wimawards.co.uk/conference/women-in-marketing-2011-diversity/

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